AU ARTICLES - 2011

Do you deliver what you promise?

Published in the Franchise Asia magazine - Nov/Dec 2011

Mapping your business

Published in the Business Franchise Australia - Oct 2011
A picture tells a thousand words ....

Site Selection: Selecting the best location!

Published in the Business Franchise Guide 2011
For many people who buy a franchise, it is usually their first time in business. They are enthusiastic and willing to learn about the business, but often they may not realize the importance of choosing the right site ...

Know before you go...

by Louise Wolf -
Published in the Business Franchise Australia magazine June 2011
Benefits and constraints of mobile franchises.

Leasing a commercial site

Published in the Business Franchise Directory 2011
Published in the Business Franchisor Magazine June 2011
Answering the FOUR essential questions about selecting a commercial site:

• What area should I be looking in?
• Where does my offer sit on the 'impulse vs. destination' scale?
• What 'precinct' should I be looking at (shopping center vs. shopping strip vs. homemaker center)?
• What to look for when selecting the ACTUAL site?

Territories - Should I have them?

If you are a franchisor, think very hard about what you give your franchisees and what you call it.